Japanese Word Play

 I don't know if other languages have this, but the Japanese language tends to have a lot of puns or word plays.

The ones I like are the word plays using numbers.

Today is March 10th, which can be read as san gatsu toka, literally 3 month 10th day. Which makes today Sugar Day. Taking the "sa" from san and the "to" from toka makes "sato" the Japanese for sugar. This was started in 1991 by the Sugar Industry Association. 

One supermarket that I use has meat sales on the 29th of each month (except February, when the sale is on the 28th). Reading the numbers two and nine is ni and ku; niku is the Japanese word for meat.

Another one is to do with the layout of calendars. 

The 15th day is always above the 22nd. This makes the 22nd short cake day in Japan. Short cake is a basic sponge cake, not the English shortcake biscuit. Usually, strawberries are used as a decoration on short cakes.

The numbers one and five are ichi and go in Japanese; ichigo means strawberry. Because the 15th is above the 22nd, like a strawberry on a cake, the 22nd is shortcake day!

Is that a good enough reason to buy cake on the 22nd of each month?